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Portable Products Design& Power Management Technology Seminar 2007
Date: October 15-16, 2007
Venue: Shenzhen Convention& Exhibition Center
Host: Organizing Committee of China Hi-Tech Fair 2007
Organizer: Communication Equipment Manufacturing Society-
                  China Institute of Communications
                  Creativity Public Relations Consultant (HK) Ltd

¡¤ PDPM2007 Cover the Design of Portable Products such as Mobile Phone, Portable Multimedia Player, Digital Camera, Laptop;
¡¤ PDPM2007 Pay More Attention to Integration, Interconnection, High Efficiency and Low Energy Consumption;
¡¤ Attend the most influential portable technology event in China--the biggest portable product supply and onsumption market of the world;
¡¤ Learn the cutting-edge portable product design and application technologies from the authoritative technical experts;
¡¤ Showcase+Seminar will maximize the participation of portable industry elites;
¡¤ Join the biggest hi-tech exhibition of China - China Hi-Tech Fair, and share the latest technological achievements with 4000 exhibitors, 600,000 audience and top media from all over the world;

2007 will undoubtedly be the flourishing year of portable digital products. With the TD-SCDMA pilot, 3G mobile phone goes into business in large scale; mobile digital television and the video application of portable products will change the research and development orientation; iPhone will verify the speculation of further integration of portable multimedia terminal.
In 2007, R&D engineers will strive forward with excitement and challenges: portable products, becoming slimmer, lighter and more fashionable, are supposed to have intellectualized functional platform, mobility and interconnectivity, unlimited pursuit of high quality audio and video performance, longer stand-by time; these factors will challenge the integration, multi-function and network function of the product design, and the market will give extreme concern on the stability, quality, high efficiency and low energy consumption of the products.
 

PDPM2007 Agenda

Day 1   Oct.15,2007  Am                  Chrysanthemum Hall, 5/F, Shenzhen Convention &Exhibition Center

08:30 - 09:30

Registration and Reception

09:30 - 09:40

Greeting Speech from the Organizer

09:40 - 10:20

Topic:   Portable Devices Market and Technology Trends

Speaker: Kevin Wang, Senior Analyst, China Research, iSuppli

10:20 - 11:10

Topic:   Pending

Speaker: SigmaTel Asia, Ltd.  

11:10 - 11:25

Coffee Break

11:25 - 12:15

Topic:   Consumer Product Solutions for a New Media Chip Platform

Speaker: Mr. Luo Jin, VP of Business Development

Vivace Semiconductor, Inc.

Day 1   Oct.15, 2007  Pm                  Chrysanthemum Hall, 5/F, Shenzhen Convention &Exhibition Center

14:00 - 14:50

Topic:   Hitachi¡¯s the 2nd Generation Hard Disk Drive-- Cinemastar's Features & Applications

Speaker: Mr. Shinichi Yamamoto, Senior manager, New Business & Development Dept.,

Hitachi Global Storage Technologies 

14:50 - 15:40

Topic:   Halogen Free & FR Wire Coating Material Introduction¨C Flexible Noryl

Speaker: Mr. Wanhai Zhao, Application Development Manager , GE Plastic

15:40- 16:00

Coffee Break

16:00 - 16:40

Topic:   Pending

Speaker: Hitachi Global Storage Technologies

16:40 - 17:00

Lucky Draw

Day 2  Oct.16, 2007  Am                   Chrysanthemum Hall, 5/F, Shenzhen Convention &Exhibition Center

09:30 - 10:20

Topic:   Pending

Speaker: Texas Instruments

10:20- 11:00

Topic:   Pending

Speaker: STMicroelectronics

11:00 ¨C 11:15

                             Coffee Break

11:15 - 11:55

Topic:   Portable Power Design with ICE3BRXX65J

Speaker: Mr. Jerome Lee, System Application Engineer, Infineon Technologies

11:55 - 12:35

Topic:   The Total Power Solutions for Handheld Device and Product

Speaker: Mr. Gary Zheng, Project Manager

Richtek Technology Corporation

Day 2  Oct, 16, 2007  Pm                  Chrysanthemum Hall, 5/F, Shenzhen Convention &Exhibition Center

14:00 - 14:40

Topic:   Innovation of Magnetic Power Switch Technology: the MR Sensor

Speaker: Mr. Henry Lau, Sales Engineer, AnaSem Inc.

14:40 - 15:20

Topic:   Pending

Speaker: Seiko Instruments (H.K.) Ltd.

15:20 - 15:40

Coffee Break

15:40 - 16:20

Topic:   Pending

Speaker: National Semiconductor

17:00 - 17:20

Lucky Draw

Note: The Organizing Committee preserves the right to change the agenda; the final agenda should be based on the actual one declared on the opening day of the event.


Hot Topics to be Addressed Include
¡¤ Audio and video processing of high performance and low energy consumption;
¡¤ Application of NAND/NOR flash memory mobile multimedia technology;
¡¤ Solution to embedded hard disk storage;
¡¤ Mobile television system-on-chip;
¡¤ High performance CMOS imaging technology;
¡¤ Liquid crystal brightness enhancement and color display technology;
¡¤ Near distance wireless transmission technology of portable multimedia device, e.g., Bluetooth, Wi-Fi, RFID;
¡¤ Power management technology of portable equipment and mobile terminal application

About Sponsorship  PDPM Sponsors/Speakers Include:
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